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Make it stand out
There’s a time and a place for nurturing community within a brand’s journey. But let’s face it, if you don’t know how to grow that community and generate massive impact organically on social media, then you’re missing out on one of the key opportunities of social media - REACH.
Through research within specific niches, I’ve developed strategies based on viral content principles and have experience taking those strategies from ideation to execution.
Here is an example of a product video I planned, created, edited, and optimized with effective CTAs. Resulting in massive audience growth and sharability.
Producing 2.8 million views, 134,000 likes, 8,000 comments, and over 4,500 shares on a single post.
I’m Leif Abel, a social media strategist and manager with a passion for storytelling, brand building, and viral content. Over the past seven years, I’ve grown ReVision Furniture from the ground up, leveraging social media to scale an audience of 120K+ followers, generate millions of views, and drive over $500K in sales - all through the power of organic content.
Beyond my own brand, I’ve helped CEOs, founders, and creatives craft brand strategies, develop high-performing social media campaigns, and build engaged communities that convert followers into loyal customers. My expertise lies in creating scroll-stopping content, optimizing growth strategies, and leveraging storytelling to make an impact.
What I love most is helping brands and individuals find their voice online, turning ideas into compelling narratives that resonate. Whether it’s launching a new brand, revamping an existing strategy, or crafting content that goes viral, I bring a mix of creativity, data-driven strategy, and deep audience insights to every project.
Let’s build something unforgettable.
Different brands require different strategies. This strategy I came up with helped to build my founder facing furniture brand.
1. Storytelling - Builds connection with people and allows them to see the who, the what and the why behind your brand.
2. Entertainment - Creates virality, sharability and gives people a reason to keep coming back for more.
3. Education - Establishes the brand as an expert within the niche, building trust and delivering massive value to people.
The “SEE” Strategy
Data Driven Results 📈
Through tracking and analyzing data, I’m able to effectively optimize content that resonates with the audience, therefore increasing engagement, boosting reach, and driving meaningful growth for brands.
By leveraging insights from key metrics, I continuously refine strategies to maximize performance and create content that connects authentically with the target audience.
Case Studies
Case Studies
ReVision Furniture
Built and managed the entire social media strategy for ReVision Furniture, a DTC e-commerce brand, across Instagram, Facebook, YouTube, TikTok, Pinterest, and Threads over seven years.
Grew an engaged audience of 120K+ followers, generated millions of views, and leveraged organic social media as a top-of-funnel strategy to drive over $500K in DTC sales through strategic funneling and email marketing.
Top Founders Coach
Conducted a social media audit, research analysis, and strategy overhaul for Dave Kashen’s personal brand.
Developed content that resonates with his audience, strategically driving engagement and conversions for his courses, events, and books.
The Narrative Method
Developed a social media strategy to amplify The Narrative Method’s brand impact by leveraging founder Shari Foos’ unique voice and message.
This approach resulted in 2,200+ new followers and 400,000 accounts reached within 30 days of implementation.